BetMakers tap into Vegas opportunity with Nevada expansion

Wagering tech company BetMakers has signed an agreement to acquire the Las Vegas Dissemination Company (LVDC), securing direct access to Nevada’s casino wagering market.

The deal covers certain assets and liabilities of LVDC, which has operated since 1988 as a provider of race information, off‑track betting processing and common‑pool wagering services to sportsbooks, racebooks, bars, taverns and online platforms.

BetMakers said LVDC is expected to deliver about $4.5 million in annual revenue and achieve at least adjusted EBITDA break‑even in its first year, assuming existing contracts are transferred.

“Nevada is one of the most recognisable wagering markets in the world, yet digital adoption of horse racing is still in its infancy, so it represents one of the largest blue‑sky opportunities in the US market,” Chief Executive Jake Henson said.

“LVDC provides not only market access, but access at scale through the most respected casino groups in the country, including Caesars Entertainment, MGM Resorts, Wynn, Sands and SouthPoint.”

BetMakers operates in more than 30 countries, supplying fixed‑odds and pari‑mutuel wagering platforms, data services and betting content.

Earlier this week, it announced a partnership with Betfair Australia to relaunch the CrownBet brand in Australia.

It also confirmed it had signed a new three-year deal with Penn Entertainment to distribute its racing content in key American markets, including Oregon.